A few weeks after a new Reese’s Book Club Pick is announced, the brand’s official handle puts up a post prompting the community to talk about the book together in something called a Reese’s Book Club Chat. These monthly comment section discussions put the “Book Club” in “Reese’s Book Club” and is a cute way for followers to connect with each other. I designed the logo, adding a fun flourish to the existing wordmark in a handwritten curly script.
Courtesy of Reese’s Book Club
Brand
Reese’s Book Club
Year
2023
Team
Art Director - Roxy Radulescu
VP, Creative - Teneille Craig
